Blackmagic’s Vision Pro camera is available for pre-order and costs $30,000

Watching videos on the is one of the few use cases that early adopters have found for the VR headset, but Apple has only produced a handful of immersive videos to watch on it. Blackmagic’s new camera could change that. U it’s the first camera that can shoot in Apple’s Immersive Video format, and it’s available for pre-order now for $29,995 and shipping in “late Q1 2025.”

Blackmagic was working on hardware and software for content production for the Vision Pro at . As promised then, the camera is capable of capturing 3D footage at 90 fps, with a resolution of 8160 x 7200 per eye. Blackmagic says the URSA Cine Immersive uses custom lenses that are “designed for the URSA Cine large format image sensor with extremely accurate position data.” It also has 8TB of built-in network storage, which the company says “records directly to the included Blackmagic Media Module” and can be synced live to a DaVinci Resolve media bin for editors to access footage remotely.

Along with URSA Cine Immersive, Blackmagic is also updating DaVinci Resolve Studio to work with Apple’s Immersive Video format, and includes new tools so editors can pan, tilt, and roll footage while editing on a 2D monitor or in a Vision Pro.

The whole package sounds expensive at almost $30,000, but you get a lot more out of the box than you normally would with one of Blackmagic’s cameras. A normal 12K URSA Cine camera costs about $15,000, but does not include lenses or built-in storage. Those come standard on the URSA Cine Immersive.

Apple has filmed several short documentaries, sports clips, and in its Immersive Video format, but has not released its own camera for third-party production companies to produce content. And while every o they can capture 3D spatial video, they cannot produce Immersive Video, which has a 180-degree field of view. Blackmagic’s camera should make it possible to create much more immersive content for the Vision Pro and other VR headsets. Now Apple just needs to make a Vision product more people are willing to pay.

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