This Is Not Your Typical Car HUD: Check Out The Hyundai Mobis Holographic Windshield Display

CNET’s Bridget Carey takes a look at Hyundai Mobis’ new holographic window at CES 2025

One of the biggest problems with having a bunch of screens in your car is that it’s distracting when you’re trying to drive. Well, I tested a concept car from Hyundai Mobis that puts everything on the windshield in a new kind of technology. This is not a typical HUD. It’s using projectors to show me information, and the passenger can’t see this stuff, and I can’t see what the passenger sees. So here at CES, this little demonstration. Explain to me as I see my MPH passing by right there in front of me. If I change my head, it’s gone. It’s like a little weird magic effect of sorts because what it does is it projects the image onto a special film here and what makes it unique compared to other things is that it controls the light in different ways. For example, if you are in the sun and it is really bright, you will not be affected by it. I can’t prove it here, but that’s how they explain it. Technology for me. OK, so now I see, you know how fast you’re going, what the speed limit is. I get directions here, I can tell you what music they’re listening to. If I wanted, I can put even more. I can set the time, but if I change lanes, that’s when it will start giving other mirrors. Oh, look, here I can see, oh, who’s coming to my left, what’s to my right, and I have a different kind of field of view than the cameras that are around the car if you want navigation. The services you can also have that project so as not to take your eyes off the road if you want some sort of mapping system so you can see that you know where you are going on your journey. It’s all just kind of layered on top of everything. I haven’t really changed my focus that much. I mean, in this example I’m watching a television screen, obviously I’m not really driving, but I’m looking ahead and just moving my eyes down a little bit and I’m not looking wildly around the car or turning my head . Too much to be able to see where I’m going, so it has some interesting safety features here. I’m not a big fan of too many screens in a car. I think they get distracted. So this is a step in a good direction. And what’s also interesting is that the passenger can’t see how fast I’m driving. Have you ever been a passenger and want a look at what the driver is doing, you will not be able to get this in this concept because there is nothing in the dash. It’s all just mine. Little secret here. So while I’m focused on the road, the passenger can do things like watch movies, play games. We saw an example where someone was playing the game through an app connection on their phone, so they could do what they want, and I would never know. With this SOIS concept, they have other ways that can take the technology to another level. Let’s say I feel like I’m a little stressed or maybe someone gets stuck on the road. Well, they have other types of technology to be able to tap into your brain waves and say, hey, maybe if I’m a little stressed or a little sleepy, this display could say something to help me wake up or they can. I also adjust the lighting or the vibration and the heat of my seat or the music to help me be more focused or be less stressed on the road. Another thing you might not be able to tell from just looking at the house is that this. The screen that has been projected is up to 95% transparent. You know, I don’t have to have it all the way, you know, but I can still see through it completely. I’m looking across the street now. I see the passage. I see the dotted lines. It’s not like a computer screen that takes up everything. I know it’s just a concept, but as someone who doesn’t buy cars with screens, you know what? I can dig this. Let me know what you think. Thanks for watching.